Jacknife was awarded the Integrated Award for Branding Identity-New Brand category. The Association of Registered Graphic Designers (RGD) Branding Awards is an annual international design competition that recognizes and celebrates the best in branding and identity design.
We’re thrilled to announce that we’ve won an RGD Branding Award in the Integrated Awards: Branding Identity-New Brand category for RIFF!
RGD Branding Awards is an annual international design competition celebrating the best in branding and identity design.
Aphria Inc. enlisted Jacknife to develop a recreational platform to collaborate with creative, resistant-to-traditional-marketing young adults. Named “RIFF,” the platform engages with social media users, rewarding their attention to RIFF with invites to the most exciting and exclusive summer events.
Jacknife provided a comprehensive branding solution, including platform guidelines, name, visual identity, packaging, strain names, social media assets, a zine, merch, market strategy, and more.
